The Gutenberg Galaxy: The Making of Typographic Man

The Gutenberg Galaxy: The Making of Typographic Man
Marshall McLuhan

From Amazon:

Since its first appearance in 1962, the impact of The Gutenberg Galaxy has been felt around the world. It gave us the concept of the global village; that phrase has now been translated, along with the rest of the book, into twelve languages, from Japanese to Serbo-Croat. It helped establish Marshall McLuhan as the original 'media guru.'

Goodreads reviews

Every week, for over a year, Alessandro asked his friends, colleagues, and acquaintances that are part of his social networks (Twitter and LinkedIn) the following question:

"What is the book that changed your life? (not novels or religious texts)"

I think it's a wonderful way to connect in a less superficial way and learn a little more about each other. It's also a wonderful way to discover new books worth reading.

This is one of them. The full list is here.