March 24, 2018
Eventually you realise that building a business *partnership* with C-levels is way more impactful than *selling* bottom-up. Trade knowledge vs. boxes.

You can learn it by listening to people with that experience. Or you can learn it by being beaten by your competitors. Choose.

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Original tweet: https://twitter.com/giano/status/977551863942959105
This is one of the many thoughts I post on Twitter on daily basis. They span many disciplines, including art, artificial intelligence, automation, behavioral economics, cloud computing, cognitive psychology, enterprise management, finance, leadership, marketing, neuroscience, startups, and venture capital.

I archive all my tweets here.