April 12, 2022
“Because its purpose is to create a customer, the business enterprise has two – and only these two — basic functions: marketing and innovation.
Marketing and innovation produce results; all the rest are ‘costs’.”
Marketing and innovation produce results; all the rest are ‘costs’.”
Peter Drucker
Original tweet: https://twitter.com/giano/status/1513841560391192581
This is one of the many thoughts I post on Twitter on daily basis. They span many disciplines, including art, artificial intelligence, automation, behavioral economics, cloud computing, cognitive psychology, enterprise management, finance, leadership, marketing, neuroscience, startups, and venture capital.
I archive all my tweets here.
I archive all my tweets here.