@ScottKBennett But before the ads industry realises that, I believe, it will have to collapse. And then restart from scratch, rethinking the meaning of ads
@ScottKBennett We’ll get to a point where ads as we know them won’t be effective anymore -at all- cause the fraction of available attention is too tiny.
@ScottKBennett 1/3 of the world connects over FB every day. Scale of content production is unprecedented. No matter how loud you scream, nobody can notice