June 8, 2022
Invoking search on the iPhone requires you to master an obscure gesture (swipe down but only from the very centre of the top edge). Yet, I suspect that the prominence of the search button in the new #iOS16 home screen is far from being just an attempt to address that problem. https://t.co/nLqsLBB7hZ


This is one of the many thoughts I post on Twitter on daily basis. They span many disciplines, including art, artificial intelligence, automation, behavioral economics, cloud computing, cognitive psychology, enterprise management, finance, leadership, marketing, neuroscience, startups, and venture capital.

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