December 6, 2019
How many times your marketing people visit customers? Not just product marketing but corporate marketing, too. And not alone, but alongside PMs and engineers.
If your marketing people know your customers through once a year focus groups, they are building a brand in a vacuum.
Original tweet: https://twitter.com/giano/status/1202926181420548096
This is one of the many thoughts I post on Twitter on daily basis. They span many disciplines, including art, artificial intelligence, automation, behavioral economics, cloud computing, cognitive psychology, enterprise management, finance, leadership, marketing, neuroscience, startups, and venture capital.
I archive all my tweets here.
I archive all my tweets here.