July 11, 2019
Krulak’s law – the closer you get to the front, the more power you have over the brand.

The companies that have poor customer service eventually realise this the hard way.


This is one of the many thoughts I post on Twitter on daily basis. They span many disciplines, including art, artificial intelligence, automation, behavioral economics, cloud computing, cognitive psychology, enterprise management, finance, leadership, marketing, neuroscience, startups, and venture capital.

I archive all my tweets here.