March 29, 2022
3/ Even for a more narrow-defined category, the TAM is never representative of the specific use cases that a product can address. And no IT vendor, even internally, would ever dare to suggest that their product is a subset of the reported TAM.


This is one of the many thoughts I post on Twitter on daily basis. They span many disciplines, including art, artificial intelligence, automation, behavioral economics, cloud computing, cognitive psychology, enterprise management, finance, leadership, marketing, neuroscience, startups, and venture capital.

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